1. Lufthansa Airlines customers receive a discount on accommodation at Sheraton Hotels & Resorts, and hotel guests receive a discount on flights. 2. owners

And again, neuromarketing. This science has its origins in psychology, since it is knowledge of its subtleties that helps to manipulate customer behavior, direct their thoughts in the right direction

The logo is the most visible part of any brand. It is the logo that makes a brand recognizable. That's why companies invest in creating unique logos.

dali_win has collected a selection of interesting facts about advertising. 1. The Brazilian city of São Paulo has no outdoor advertising at all. The decision to get rid of banners and signs was

When maintaining a profile, it is important to pay considerable attention to the content of the pages and the overall design. In addition, it is necessary to create a holistic image of a successful and conscientious company, where potential

Take into account the subject matter of the business. For example, if a company works in the creative field, it is optimal to use YouTube or Instagram for promotion. In other words, these sites will help you quickly create

1. Sentiment - moral teaching.2. Ekivoki - ambiguous hints, overtures.3. Deviant - a person who does not conform to the norm.4. Troll - a person on the Internet who commits provocative actions.5. Catharsis.

The first logo in the world was a picture of a dog listening to a gramophone. The dog's name was Nipper. One of the Barro family's brothers saw how much the dog loved listening to the Edison-Bell phonograph