Without a minimum of experience and understanding of how things really work, it is difficult to achieve customized sales and increased performance. The only thing you'll be able to do is to drain large budgets.

dali_win has collected 5 problems in business marketing that can help improve the marketing part of your business.

Problem 1: You don't have a strategy

Solution: Always have a strategy that is integrated into all tactical actions and methods. A strategy can amplify your tactical actions by a factor of five or more.

Problem 2: You don't have a business statement. There is a winning positioning from competitors.

Solution: Develop a unique value proposition or a unique selling proposition. Use it in all aspects of marketing and customer interactions.

Problem 3: You don't have back-end products or services. Back-end is an expensive product for customers, an all-inclusive solution. It is developed in contrast to the front-end: an inexpensive promotional product whose main goal is to "show the product" and "offer to try it."

Solution: create a profitable and systematic back-end offer to increase the total profit per customer. Build a constant stream of income from repeat sales.

Problem 4: You don't understand your customer, their needs and wants

Solution: Always identify and address the real needs of your customers and potential customers. If you can express your client's needs and emotions in words better than they can, you will quickly gain their trust.

Problem 5: Untargeted marketing. The "everything for everyone" tactic doesn't work.

Solution: when preparing marketing campaigns and messages, focus on the potential client and do not try to capture other audiences.