Case: promotion of private proctology "Proctology"

Leading Digital Agency Since 2001.

Case: promotion of private proctology "Proctology"

The promotion of a private medical center has its own characteristics, which are determined by many services, the availability of advanced technologies and equipment.

Treatment in a private clinic has many advantages that should be emphasized when promoting pages and a website on the Internet.

We suggest you consider the case of promoting private proctology "Proctology", which employs highly qualified doctors.

Set tasks

We have been promoting private proctology "Proctology" since 2020.

Before starting the work, the following goals were set:

Analyzed pages on social networks. Design and content filling, menu settings, widgets, and other elements.

The client provided photos from the photo shoot, brief information about the clinic and its services.

Social networks:

  1. Analysis of pages on social networks Facebook & Instagram.

We have been cooperating with the client for a long time, so we decided to conduct a page audit to analyze our progress and make adjustments to our work.

  • Development of a new visual.

After the audit, we realized that we needed to develop a new and modern visual that would attract the attention of the page visitors.

  • Writing posts.

To promote the page, we created a content plan with current issues in this area as well as with services.

  • Creation of thematic stories.

To increase interest in the clinic's services, we have developed new thematic stories with services, as well as with the opportunity to ask questions to specialists.

  • Development of banners for advertising.

The next step was to develop banners for advertising on social networks with services and benefits. All advertising was conducted on the website.

  • Launching targeted advertising in social networks.
  • Advertising results

Conclusions

Social media pages and website are fully configured and filled with content. Consultation appointment notifications are configured for his account.

The client was satisfied with the work done, so we continue cooperation now.

Links to pages in social networks:

https://www.instagram.com/proctology.ternopil/

https://www.facebook.com/proctology.ternopil

Site link:

https://proctology.te.ua/