Case study. On the packaging and content of the pages of the online store "ARENA. Mirrors & Glass" on INSTAGRAM, FACEBOOK

Leading Digital Agency Since 2001.
Online store "ARENA. Mirrors & Glass". Main activities: sale of glass and mirrors.

Case study. On the packaging and content of the pages of the online store "ARENA. Mirrors & Glass" on INSTAGRAM, FACEBOOK

Niche: online store of glass and mirrors

Project title: online store "ARENA. Mirrors & Glass"

Objective.To ensure stable customer traffic to the website. To familiarize customers with the products of the online store.

Objective. - update the website, design social networks, ensure a presence in the Internet space, and introduce customers to products and manufacturing methods.

Objectives.

  • analyzed the activities of the online store and its competitors
  • develop a promotion strategy
  • pack smm, start communicating with customers
  • organize and conduct photo shoots
  • set up targeted and contextual advertising
  • regular analytics of all work and reporting.

Work in progress

What is the basis for any launch after the product is ready? Of course, the development of a design concept.

The design of an online project begins with the little things, many of which are overlooked and known only to specialists, but it is these little things that sometimes ensure attendance and popularity, interest in the material offered and demand for products or services.

We started the packaging with the development of the project's brand book. We took into account the color scheme and the overall concept of brand development.

The cover and avatar for Facebook have already been developed based on it.

Templates for posts

Developed icons for stories

Developed promotional banners

We held a photo shoot in the store

[Best_Wordpress_Gallery id="86″ gal_title="ARENA"]

Targeted advertising

Based on the analysis of the target audience, we identified 3 segments:

  • Target audience based on Google Analytics
  • The target audience is the West and Ukraine as a whole.

Next, we developed advertising texts and banners and launched the ads.

After analyzing the ads, we kept only the most effective ones.

Website promotion

Website traffic for the month compared to the same period last year

Results.

Within 1 month of operation, we provided a stream of customers

Developed a visually appealing social media style

Work on the project is ongoing.

Do you also want to pack your project, customize all the elements of the pages so that you are not ashamed of potential customers who come to visit you and want to stay with you? After all, your page is your face! And the way it looks creates the first impression of you. And you may not have a second chance to make a different, more favorable impression.

Fill out the application form for our services, we will contact you shortly and indicate the specifics of your goals and objectives for social media promotion.