Customer: MC QUERCUS. Main areas of activity: Ultrasound diagnostics, gynecology, massage, ECG.

Medicine. is one of the most difficult areas for promotion. This is primarily due to very high competition, as almost all medical centers now have social media accounts.

Therefore, in working with our client, QUERCUS Medical Center, we pay special attention to "live" content, constantly show the expertise of the clinic's doctors, and engage subscribers in communication

Tasks before the project:

• Create and design social media pages;
• Together with a specialist, develop an action plan;
• Come up with a program of free and paid offers;
• Organize and conduct a drawing for free treatments;
• Organize effective targeted advertising;
• Ensure that the process of selling paid procedures is properly managed.

What was done

Choosing a promotional product

Together with the client, we developed a special offer: "2+1" for ultrasound diagnostics. Make an ultrasound of any two organs and get the third examination for free!

Analysis of the target audience and creation of a customer avatar

We identified the target audience of our services to which advertising will be targeted.

Creating (editing) pages in social networks.

Instagram https://www.instagram.com/quercus.te.ua/

Facebook https://www.facebook.com/quercus.te.ua

The pages were already created on social media, but after conducting a detailed audit and analysis, we decided to develop a brand book and a promotion concept.

Pages to be designed

First of all, we developed a logo for social networks

Then we created a bright banner

Developed templates for posts

Pinned up-to-date stories

We also created a promotional post telling about the campaign we launched

Advertising

The next step was to launch targeted advertising and subsequently analyze it.

Results.

We were able to achieve the results shown thanks to the active participation of the clinic's staff, which is the only way to convey the clinic's atmosphere, show its advantages over competitors and attract potential clients.

If you are an infobusinessman/coach/internet entrepreneur, focused on results and want to increase your profits, then write to us and we will definitely work together!