Objective: promotion of Facebook & Instagram pages for a period of 30 working days.
Location: м. Ternopil
Materials: the pages have already been created, the targeting has been set up, but to no avail, although the budgets have been spent quite a bit
Optimize and customize the group
"Meddovidka.te.ua is a medical center that provides services in the field of production of various medical documents.
Instagram https://www.instagram.com/meddovidka.te/
Facebook https://www.facebook.com/meddovidka.te
Creating and publishing content, adjusting the strategy
Since the community was originally created as an expert community, the first stage was to focus on articles, voluminous materials with recommendations for professionals.
In the course of the work, more calls came in and the strategy changed:
Developed templates for posts
Developed promotional banners
Target.
The advertising campaign worked well for increasing the number of subscribers, the call to action (Write), lead forms, and website traffic. The main advantage emphasized in the ad was the short lead time, low price, and high quality.
The result.
RESULTS
- Increased activity in the group, a significant increase in the client base of 1000 people.
- The new design increased the loyalty of the target audience.
- The targeted advertising showed good results. The emphasis was on applications.
- The audience reach for the entire period of operation is more than 20,000 people.
- Increase the number of potential customers
All project goals were achieved.
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