In today's world, more and more entrepreneurs are either completely moving to online spaces or transferring a large part of their business there. . Nowadays, websites are no longer purely image tools, but are a good tool for attracting customers. There are two ways to attract customers via the Internet and promote a website:

1. Using contextual advertising
2. With the help of SEO optimization

This means that in the future, in line with new trends set by the market, online marketing will be the driving force behind customer acquisition for various types of companies. Everyone knows that a company's position in Google is one of the most important aspects of customer interest.

For our client Dental Home, we use both methods of promotion, recently practicing SEO optimization.

Here is an example of our SEO specialists. Our partner, Dental Home, is on the 3rd place for the search "Dentistry Ternopil" The position "pediatric dentistry" came to the first place immediately after the innovations.

 I wonder what helped achieve this result? Let's take a closer look.

Previously, search engine filters assessed whether a resource was relevant to a user's query or not based on the content of the website alone. If it contained the necessary keywords, it was displayed in the search. But over time, there were a lot of good texts optimized for search engines. And then SEO specialists developed another option for brand development - link building. Yes, it was the effect of buying links that helped to promote the site. It allows you to:

• improve the credibility of the resource;
• raise positions to the top
• attract Internet users to your website;
• improve website recognition.

It was a one-time purchase of links and it gave such a result. This proves that a well-made website can be promoted by purchasing a large number of links to it and this will help you rise in the so-called rankings from 10th place to 3rd! Of course, it depends on how much money you are willing to invest in these links, but the right investment can pay off big time.

If you want to be in the top, contact the Dali marketing center. We will help you achieve the same cool effect and make you popular!