The first thing you should learn in Instagram promotion is to analyze statistics.

You can't do without it!

 Coverage. - the number of unique users who have watched your story.

That is, no matter how many times a person watches your story, the reach will not change.

Shows. - total number of story views.

That is, this number increases with the number of times one person has viewed your story

 Interactions - the total sum of all actions

Answers. - the number of people who wrote to you about the story

Visit the profile - the number of people who have followed your profile from history

Distribution. - the number of times your story has been shared with other users

Readers. - the number of people who followed you after the story

Clicks on the link - number of user clicks on the link

Navigation - the total sum of all actions

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Back - indicates how many times users returned to the previous history

Forward - the number of times you go to your next story.

The next story is the number of taps to move to the next account.

Exits - the number of times you tap "exit" or "reset" the history.