Involvement is not just the right question at the end. This is a topic, presentation, personal experience. Your marketing strategy may be perfect, but if you do not manage to “stir” your subscribers (read – potential customers) – everything will go in vain.
Today we analyze the 3 most common mistakes, due to which the most beautiful at first glance posts, are ignored by subscribers:
1. Removed text.
People in modern marketing do not need capitalized truths, simple translation of known information. Your experience, opinion and even mistakes are important to them.
Your reaction to an excuse, the interpretation of common facts – that’s what will be read and commented.
After all, if you share your opinion, then the person on the other side of the screen is also ready to share his.
Useful posts often “sin” with the removed text.
It seems that everything is written correctly, but too smoothly, as in the textbook. What to talk about with the encyclopedia?
2. General questions.
And this question is from the category: “What do you think about my plate?”
They don’t think about it. Just do not think about manicure, bouquet, bunny and plaid.
The most loyal will give the answer “Cool)))”, so as not to upset, and you will still worry, because the bunny spent a lot of time and really want to appreciate.
Tell a story about a bunny or ask subscribers to come up with a name for him.
This is a completely different post and there is potential for comments. The question that arises logically follows from the topic of the post.
3. Information text.
By the way, such posts must be in the content and comments under purely informational posts are always less.
Followers read, understood, remembered, and saved. Here is the answer to the question: “Why don’t they comment?». Not every post should cause a flurry of comments.
However, if you still need comments to promote on Instagram – add a story, various conflicting opinions, to eventually bring the audience to the conversation.
