In the modern world, social media is a powerful tool for business development. We present to your attention a case study of our collaboration with the “ARENA mirror&glass” store. This case demonstrates how through active strategic online presence, one can significantly increase the engagement of new clients.
Development of strategy and content plan
Our first step, as always, involved a thorough analysis of the brand, its target audience, and unique products. Based on this, we developed a promotional strategy that included writing posts and creating layouts, stories, and visuals for Facebook and Instagram pages.
Preparation of promotions and giveaways
Together with the client, we discussed a plan for promotions and giveaways, considering all aspects of current legislation. This was a great opportunity not only to attract the attention of new users but also to spark their interest in the “ARENA mirror&glass” products. Giveaways were typically based on conditions that encouraged users to engage with the brand’s pages, thereby increasing outreach and brand recognition.
Setting up targeted advertising
Utilizing targeted advertising tools on Facebook and Instagram, our specialists meticulously tailored advertisements to achieve maximum outreach to the target audience. The strategic approach to targeting allowed us to achieve more effective results in attracting new subscribers to the pages.
Engagement of new subscribers
To attract new subscribers, we create engaging content that resonates with the interests and needs of the audience. We actively interact through interactive stories, responding to comments and inquiries, which increases interest and activity on the page.
Results
During our collaboration, the “ARENA mirror&glass” pages on social media significantly increased their activity. The number of subscribers grew, and the interaction with the audience was exceptionally positive.
Thanks to purposeful interactions and giveaways, we managed to attract new clients and increase sales of “ARENA mirror&glass” products.
And this is far from the limit of our capabilities! The further, the more interesting 🙂