In the course of promoting the dental-home.te.ua website, we had to increase the number of visitors and thus improve the site's position on the target pages. As a result, we brought 11 pages to the top 3. And the total number of visitors increased by 56%, in addition, the average position on the entire site according to GSC increased by 65%, from 16.2 to 9.8. The main reason for the success of the promotion in this case was that we worked on this project continuously for 6 months.

The work on SEO promotion at the Dali marketing center takes place in three stages:

1. Preparation;
2. internal optimization;
3. promotion.

Preparation

During this stage, we analyze competitors, collect information about the client and their niche, and prepare for the next two stages. We pay a lot of attention to creating semantics. This is the foundation of all SEO.

Internal optimization

At this stage, we look for all the errors on your website that relate to the design, code, and usability of the site for the client. After that, we fix the main errors that prevent the site from growing or cause inconvenience to customers. If the problem is not difficult to fix, our programmer will deal with it. When we start working on this item, we check: adaptability, full duplicate pages, indexing and robots.txt, technical errors of the site. 

Promotion 

During the promotion stage, we start doing work related to bringing pages to the top of the site. Although this stage is in the last place, we start working on them almost from the first month. Since there are many routine actions that need to be performed every month during SEO website promotion. Namely: 

• evaluation and purchase of crowd and "eternal" links; 
• position monitoring;
• edit/change articles, meta tags, blocks;
• course correction.