TikTok differs from other social networks by focusing on short videos. The app offers to shoot and watch 15-second videos. The content of the social network is dynamic short videos with music and effects. It's a hybrid of Youtube and Instagram on steroids that instantly grabs your attention. The app has a subscription feed and a recommendation feed with 80% views. The next tab contains popular hashtags and Challenges. To create content, the app has a full-fledged video editor with a huge number of effects, masks, transitions, and filters.

Use the loop

People do not understand when a looped video ends and watch it several times, which will help increase the number of views.

A call to action

Indicate a call to action: like, repost, comment, follow a profile, or follow a link.

People need emotions

Bring them out or hit a nerve. For those who are not afraid of hate, provoke. The more comments, the better the result.

Hashtags

Add 3-5 relevant hashtags to each video.

Interpublic relations

Agree on a collaboration with other bloggers. No one has canceled mutually beneficial cooperation. In this case, if you don't mind hate, public conflict is an option, and it's very relevant now, as it has always been.

Shoot sketches or duets

 A duet with a well-known blogger or a subscriber is another way to attract a new audience.

Live broadcasts - communication

Be closer to people. Hold regular live broadcasts. Answer questions and communicate with the audience. Subscribers love feedback, so go out of your way to meet them.

Use music

As the saying goes: "Do you want to be successful?" - Be in trend! Popular music will bring even more views.

Hold contests

Contests work everywhere, and TikTok is no exception.

Follow the trends

The audience is always waiting for something new, so keep up with the rest.

Find and duplicate trends as quickly as possible.

Always keep an eye out for new products, for what people like, and do the same, only with your own twist. Who knows, maybe the next trend is you?